Thursday, August 5, 2010

Home Buyer Satisfaction Rises, Seller Satisfaction Decreases

Satisfaction with real estate companies among home buyers improved in 2010 compared with 2009, while satisfaction among home sellers declined, according to the recently released J.D.Power and Associates 2010 Home Buyer/Seller Study.

Overall satisfaction with real estate companies among homebuyers rose 12 points to 803 on a 1,000-point scale, primarily driven by increased satisfaction with agents and salespersons,according to the study. By contrast, overall satisfaction among home sellers with real estate companies declined by 40 points to742 in 2010.

The study examined three factors to determine the overall satisfaction for the home-buying experience: agent/salesperson;office; and variety of additional services. Four factors were examined for the home-selling experience: agent/salesperson; marketing; office; and variety of additional services.

Source: J.D.Power and Associates

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